Keiko Zoll is Executive Relations Manager at METCO, Inc., the nation’s largest voluntary school integration program founded in 1966. For more than 20 years, Keiko has worked as a communications and marketing professional across sectors, with a focus on higher education, nonprofits, and startups. She has written and edited extensively for global consumer brands, major lifestyle publications, and digital media outlets, with bylines at Disney Interactive, NBCUniversal, HuffPost, and Metro News International, among many others.
Keiko is a seasoned, service-driven design thinker and equity-conscious professional committed to diversity, inclusion, belonging, and justice via the power of strategic communications and storytelling. In addition to her professional career, much of her volunteer work has been anchored at the intersection of social justice and constituent engagement. Keiko has served on the Board of Directors for Resolve New England and Congregation Shirat Hayam, where she is a member of Tzedek LaKol: Justice for All, a lay-led committee centering Jewish values within the work of racial justice. Keiko is also a founding member of the Swampscott Antiracism Caucus and has proudly represented Swampscott’s 6th Precinct at Town Meeting since 2019; she was elected to represent Swampscott’s 5th Precinct in 2022.
In June 2020, after the murders of George Floyd, Breonna Taylor, and Ahmaud Arbery, Keiko organized logistics and marketing for March Like a Mother for Black Lives Boston, an event centered on the experiences of Black motherhood and protesting against anti-Blackness. In May 2022, Keiko created and launched the Free Formula Exchange, a nationwide digital mutual aid platform to solve for the baby formula crisis; her website directly helped more than 15,000 families nationwide. In June 2022, she organized Swampscott 4 Roe v. Wade, a local, grassroots mobilization effort in support of reproductive justice.
Keiko is also an alumna of several progressive leadership institutes, including New Leaders Council Boston, EMERGE Massachusetts, the Commonwealth Seminar, and the Citizens’ Legislative Seminar. She holds a Bachelor of Arts in Communication Studies from The College of New Jersey and is currently pursuing a graduate certificate in Diversity, Equity, and Social Change from Merrimack College.
Keiko lives in Swampscott with her son Judah, Larry, her high school sweetheart and husband, their sweet little whippet Tessie. When she’s not organizing a local volunteer event or listening to spooky podcasts, you can usually find Keiko foraging for mushrooms, hiking, painting, singing with Chorus pro Musica, or catching a Red Sox game.